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Learning Lab: The Endless Power of AI – Revolutionizing the Promo Industry

  • 14 May 2024
  • 12:30 - 13:30
  • at your desk


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PAPPA MEMBER BENEFIT! Monthly Learning Labs

May 14, 2024 @ 12:30 p.m.

The Endless Power of AI – Revolutionizing the Promo Industry


Cliff Quicksell Jr., CSP, MAS+, MASI

President & CEO, Cliff Quicksell Associates & QuicksellSpeaks

Join us for an engaging chat featuring PPAI Hall of Famer Cliff Quicksell, CSP, a 40-year industry sales and marketing veteran, and Ron Friedman, Founder MerchBots AI, also an industry veteran with over three decades of experience as a distributor, brand client, and industry supplier. 

We will navigate the waters of this latest technology and explore how AI can elevate your sales, increase profits, enhance client relations, create added value with promotional products, and revolutionize business growth. Don’t miss out on gaining actionable insights from Ron’s extensive experience within our industry and now transforming traditional promotional items into dynamic, 'phygital' experiences that truly connect and engage with end-users.

Learning Objectives:

1. Demystifying AI for Business Use.

2. Find out how AI will impact the promo industry.

3. How AI can add value to promotional products.

4. New Technology that is currently in the market.

5. Future trends and Opportunities with AI in Promo.

About Cliff:  For four decades, Cliff Quicksell, CSP, MAS+, MASI, has globally spoken, trained, and consulted for associations and business groups on marketing effectiveness and personnel motivation. Notable for winning 50+ awards for creativity, he's honored with PPAI Ambassador Speaker of the Year, Distinguished Service Award, and PPAI Hall of Fames. Cliff's prolific writing and speaking engagements, including at major industry events, cement his influence in the promotional products sphere. As President & CEO of Cliff Quicksell & Associates, he continues his impactful work.

About Ron:  Ron Friedman pioneers the "phygital" experience, merging physical merchandise with digital interaction. Founder of MerchBots, he revolutionizes brand merchandise with AI-powered chatbots, embodying brands' essence. With a career spanning innovative ventures like Flash By Design and USB Widgets, Ron stands at the intersection of technology and brand marketing. A master of AI-first marketing, he orchestrates the future of promotional products as intelligent, interactive brand ambassadors.

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